By Ogungbayi Adeyemi S. | adeyemi@ddnewsonline.com
Editor, DDNews |
The Federal Government has officially launched the DSO FreeTV platform, marking a significant milestone in Nigeria’s long-awaited transition from analogue to digital television broadcasting.
Announcing the launch, the Minister of Information and National Orientation stated that the commissioning fulfils a promise made a month ago and signals the beginning of a new era for the nation’s broadcasting industry.
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According to the minister, the Digital Switch Over (DSO) project is now fully ready for nationwide rollout, following a strategic partnership between the National Broadcasting Commission (NBC) and the Nigerian Communications Satellite (NIGCOMSAT).
The upgraded platform will utilize satellite broadcasting technology to deliver superior television services, expanded content options, and wider coverage to viewers across the country.
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Describing the development as a major achievement under President Bola Ahmed Tinubu’s Renewed Hope Agenda, the minister emphasised that the transition will create new opportunities for broadcasters, content creators, advertisers, investors, and media professionals.
“Digital broadcasting is infinitely superior to analogue broadcasting. It offers better picture and sound quality, more accurate audience measurement, improved analytics, and creates a level playing field for competition,” the minister stated.
He noted that the new digital platform will eliminate previous barriers that limited competition in the broadcasting sector, enabling more players to participate while providing Nigerians with a much broader range of television content.
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Stakeholders in the industry are expected to benefit from enhanced data insights, better advertising revenue opportunities, and more efficient content distribution.
The launch of the DSO FreeTV platform is seen as a critical step toward modernising Nigeria’s media landscape and bringing the country in line with global digital broadcasting standards after years of delays.
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